Domestic revenue grew over 30% as Bajaj Consumer expands distribution
Management linked domestic growth to double-digit unit volumes and said Aarohan 2.0 will add about 60,000 outlets and 1,000 distribution partners.
Filed 14 Oct 2026, 18:01 IST · after market close · Bajaj Consumer Care Ltd (BAJAJCON)
Key takeaways
- Management said domestic revenue grew more than +30% in Q2FY27, driven by robust double-digit unit volume growth.
- Consolidated profit before tax included Rs 8.6 cr of other income alongside Rs 82.34 cr of operating profit, so reported earnings included a non-operating contribution.
- Management said Aarohan 2.0 targets adding about 60,000 outlets and 1,000 distribution partners across all states.
Price around the results
Domestic growth was led by volumes and core portfolios
The quarter's clearest operating signal was domestic revenue growth of more than +30%, which management attributed to robust double-digit unit volume growth. Price Point Packs grew ahead of the portfolio and remained a key growth engine, while management said the coconut portfolio continued to lead growth on consumer and trade traction. Management also said Bangladesh maintained growth in the teens despite a difficult operating environment.
Operating profit came with a non-operating earnings contribution
The consolidated operating margin was 24.74%, while profit before tax included Rs 8.6 cr of other income. That means reported profit was not generated entirely by operating activity; the 19.14% tax rate also shaped the conversion from pre-tax profit to net profit. No quarter-on-quarter or year-on-year margin direction is established in the reported comparison set.
Aarohan moves from a project to an annual expansion programme
Management said Project Aarohan has already added more than 100,000 outlets, appointed over 1,100 distribution partners and closed 670 vans across its covered phases. It said Aarohan 2.0 targets about 60,000 additional outlets and 1,000 distribution partners across all states. Management said Phase 3 is planned for completion in H2 FY27, with productivity improvements in Phases 1–2 targeted for Q4 FY27 and annual go-to-market expansion from Q1 FY28.
The filing came after market close
Bajaj Consumer Care filed the consolidated results at 18:01 IST on 14 October 2026, after market close. The available update therefore focuses on the operating performance and management commentary rather than a post-results stock move.
Q2FY27 at a glance
Consolidated figures as filed with NSE — filed ahead of third-party databases, not yet independently cross-checked.
| Line item | Q2FY27 |
|---|---|
| Revenue | ₹333 cr |
| Other income | ₹9 cr |
| Expenses | ₹251 cr |
| Operating profit | ₹82 cr |
| Operating margin (%) | 24.74% |
| Interest | ₹0 cr |
| Depreciation | ₹4 cr |
| Profit before tax | ₹87 cr |
| Tax | ₹17 cr |
| Net profit | ₹70 cr |
| EPS (₹) | ₹5.37 |
What management said
From the company’s own investor presentation. Each point is checked against the source document before it appears here.
This quarter
- Domestic revenue grew by more than 30% in Q2 FY27, supported by robust double-digit unit volume growth.
- Price Point Packs outperformed and remained a key growth engine, growing ahead of the portfolio.
- The coconut portfolio remained the key growth engine, supported by healthy consumer and trade traction.
Guidance & outlook
- Aarohan 2.0 targets adding about 60,000 outlets and 1,000 distribution partners across all states.
- Aarohan 2.0 plans to complete Phase 3 in H2 FY27, lift productivity in Phases 1–2 in Q4 FY27 and undertake annual GTM expansion from Q1 FY28.
Expansion
- Project Aarohan added more than 100,000 outlets, appointed over 1,100 distribution partners and closed 670 vans across its covered phases.
- Aarohan 2.0 is planned as an annual GTM expansion programme after the initial project.
New products
- The company introduced or launched certain new products that are being piloted in selected markets and channels.
New initiatives
- The company introduced an integrated campaign with revised positioning toward the end of Q2 FY27.
- The company is converting Project Aarohan from a one-time project into an annual growth engine.
- The company is revamping selected brands and piloting new products in selected markets and channels.
Problems & risks
- Bangladesh maintained growth in the teens despite a tough operating environment.
What to watch
- Whether domestic revenue growth remains above +30% with double-digit unit volume growth.
- Progress against management's Aarohan 2.0 targets of about 60,000 outlets and 1,000 distribution partners.
- Whether operating margin holds around 24.74% while reported earnings continue to include Rs 8.6 cr of other income.